Get every campaign onto the shop floor.
Track the arrival of displays and promotional material, spot those left in the stockroom and measure the real days on display in store.
A delivered campaign is not an executed campaign.
The display may have reached the store and still sit in the stockroom for days. That gap cuts the effective exposure and the commercial impact of the campaign.
- Arrived in store
Receipt confirmed
The material is already at the store.
- Stockroom
Not yet on display
Not yet detected on the shop floor.
- Shop floor
On display
Detected in the sales area; effective days are counting.
- Removed
Display ended
Zone change or absence detected.
From stockroom to shop floor.
- 01
Visibility of execution
Tell physical delivery apart from real activation at the point of sale.
- 02
Stores prioritised
Identify campaigns stuck in the stockroom and act where it is needed.
- 03
A basis for measuring sales
Relate days on the shop floor to sell-out or to control stores.
Display 024: twelve days on the shop floor.
The summer campaign display reaches the Madrid Norte store on 3 June, spends two days in the stockroom and on the 5th moves out to the campaign area. From then on, its effective display days count.
Propose a case like this oneIndicators agreed from day one.
Measured on your own operation, with your data.
Displays delivered
Share that reaches the planned store.
Move to the shop floor
Share that goes from the stockroom to display.
Time to display
From arrival to the shop floor.
Effective days
Actual time in the sales area.
Worth knowing.
How do you tell the stockroom from the shop floor?
By combining the tracker’s available signals with the zones configured for each store. The set-up is adapted to each store format.
Does it guarantee higher sales?
Not on its own. It measures the real days on display so you can relate them to sell-out or to control stores and estimate the impact.
What if the display arrives but is never put out?
Its status stays at “Stockroom” and the store appears among those that need activation, so your team can act.
One platform, other questions.
Transport traceability
Last known location, arrival confirmed by geofence and a deadline for every stop.
Cargo security
Off-route stops, lost signal and a light alert when the packaging may have been opened.
Cold chain
Temperature kept in range for the whole journey, with an alert the moment the chain breaks.